There are many different ways in which you can let your visitors know that your site is still relevant. Trust me you do not want people to come to your site and immediately think it is outdated. In this article we look at some of the different things you can do in order to make sure your visitors know that your site is still live and kicking.
The current rule of thumb is that as many as 70 percent of a website’s visitors might be coming in through mobile; so if your website isn’t just as functional when being used on a smartphone or tablet, that can be a problem! Cross-check your website on different phones and mobile devices to be certain there are no issues.
Text shouldn’t be squeezed too close together, and should be easily read without any adjustments. Images should automatically re-size to look smaller, rather than bleeding off the viewing window. Navigating should be easy; if it isn’t, web visitors on mobile devices will likely just click to the next website.
Even though this might seem obvious, you would be surprised how often people forget to update the dates on their website. Basically the most important thing is to change the copyright year in the footer of the site. However you should really look through the whole site and find any information pertaining to the age of your site. What I mean is for instance you have been in business for 5 years, but haven’t updated your about us page in three years, then your visitors will think you company is only 2 years old, which lets be honest doesn’t sound nearly as reliable as a company with a 5 year history.
This takes me to the second point, you would be astounded at the sheer number of web designers who disregard to overhaul their about us pages. The thing is if your organization has a turnover of staff, then you should update your about us page, really you ought to roll out these improvements when somebody is enlisted or leaves your organization. We prefer working with an individual who we know, or potentially feel like we know, and a redesigned about us page goes far to give this security.
If you have Flash running on your site, then now is the ideal time to discard it. On the off chance that you are as yet utilizing Flash, then you ought to maybe think about whether the time has come to clean off your PC and look through the entire site and prepare it for 2016. Most websites are moving to HTML5, as should you!